INTRODUCING

The Lipstick that Glows in the Dark

The Lipstick that Glows in the Dark

The Concept

Lumière Noire is a futuristic lipstick collection by L’Oréal designed for nighttime expression. Featuring glow-in-the-dark pigments inspired by neon lights, nightlife, and global fashion, the collection empowers bold self-expression after dark.

The Icon Shade

The heart of the Lumìere Noire

MIDNIGHT NEON

A glowing true red — bold, fearless, unforgettable.

The Lumìere Noire Collection

Inspired by nights around the world

Vegas Purple

Electric Violet with a bluish glow

Rio Flame

Shimmering gold radiating confidence and carnival spirit

Shibuya Heat

Vibrant hot pink inspired by Tokyo’s neon energy

PRODUCT INNOVATION

Key Features:

• Glow-in-the-dark pigment formula

• Visible under blacklight and low-light settings

• Creamy, long-lasting matte texture

• Cruelty-free, vegan, enriched with Vitamin E

Designed for Nighttime Expression

Lumière Noire is designed for self-expression after dark. By combining glow-in-the-dark pigment technology with bold, fashion-forward shades, the collection transforms lipstick into a statement accessory for nightlife, creative spaces, and global culture.

The result is a product that performs visually, emotionally, and experiential.

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